Job Description

Job title: Brand and Activation Executive

Location: Field Based / Remote Hybrid - Office based in Farringdon

Contract length: 12 month initial contract

IR35 Status: Inside IR35

Randstad Sourceright, a leading provider of RPO & MSP Recruitment Services are currently recruiting for a Brand and Activation Executive on behalf of a highly reputable company in the FMCG industry. This is a 12 month initial contract and will be a heavily Field Based role with flexibility to work remotely or from the Farringdon office base.

The Brand and Activation Executive will ideally have previous experience in a Marketing or Business support role in the FMCG industry or have a Marketing related degree. The position will play a key role in areas such as: driving awareness of the brand, support brand deployment through community engagement (social led) and content creation and supporting the field sales teams.

Responsibilities:

Support deployment of strategy, driving trial and awareness of the brand:

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Coordinates Brand Ambassador execution, including sampling activity and in-store customer management

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Day-to-day management of Brand Ambassador team (reports, queries, training, hours worked, payments and expenses)

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Leads Brand Ambassador engagement through weekly email updates, incentives, activations and quarterly workshops

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Reports on team activity, brand performance and insights through periodic newsletter to the wider business

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E2b management – ad-hoc gifting, tradeshow support and stock availability

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Running our annual consumer and trade events agenda

Support UK brand deployment through community engagement (social led) and content creation

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Respond to day to day interactions with our community across all owned channels

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Deploy initiatives to proactively engage with the wider social community

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Respond to inbound consumer comments & queries

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Assisting in the building of content calendars alongside the brand team / social agency.

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Shooting and editing content at various events

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Providing real time updates to our online community via stories when at an event

Sales roles and responsibilities

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Support and collaborate with Field Sales Executives to activate our perfect city strategy at scale targeting key stores across the UK

Key Skills / Experience Required:

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Previous experience in a marketing or a business support role in a fast-paced business environment preferred - Would also be open to Marketing Graduates

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Minimum A-Level or equivalent standard education – GCSE’s in English and Maths required

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Obsessed with staying up to date with the latest in digital marketing development and always bringing new ideas to the wider team

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Strong attention to detail and are able to command and direct others

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Proactive with communication of events, key updates, or issues

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Ability to see challenges as opportunities & continually improve methods to be more effective and efficient

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A genuine desire to help make the world a kinder place, committing to always spreading and celebrating kindness

We are committed to providing equal employment opportunities and encourage all qualified candidates to apply. While the hiring process may not be expedited, we urge all interested candidates to submit their applications promptly to ensure their consideration.

To apply, please follow the instructions on our application portal. We look forward to receiving your application

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