Job Description

Digital Transformation Communications Lead
Romford (Hybrid 3x per week in office)
290.00 per day (Umbrella)
3 Month Contract initially

Our client within the public sector is currently searching for a Digital Transformation Communications Lead to join their team in Romford. Our client is looking for someone to develop their communications and engagement strategy for both internal and external audiences around a digital transformation programme.

Within this role, you will lead on co-ordinating and aligning all communications and engagement activity across the programme.

Responsibilities:

• Develop and lead on the implementation of a strategy to launch EPR, set in the context of our wider digital transformation
• Co-ordinate and align all communications messaging and engagement activity across the programme, from corporate comms to those introducing the change on the ground
• Provide strategic oversight and advice on high profile, complex projects related to the programme
• Develop a range of campaigns to raise awareness; encourage staff to participate in the EPR process, such as testing and training; generate enthusiasm; and communicate important changes to maintain business continuity
• Line manage a B6 digital content officer
• Provide high quality written, printed and digital material across all channels
• Evaluate the effectiveness and success of the communications and engagement activity and report regularly to inform ongoing activity and messaging
• Lead on and/or support staff engagement events and initiatives
• Manage the procurement of service, such as those from external agencies, including budgetary responsibility

Experience Re quired:

• Excellent communications and engagement skills, including issues management skills
• A communicator with excellent relationship building, negotiation, influencing, interpersonal and conflict resolution skills
• Ability to provide sound judgement and give professional advice and support to colleagues of all levels
• Ability to deal with senior colleagues with confidence
• Ability to write clearly for a range of diverse audiences and channels
• Ability to work to tight deadlines
• Ability to digest and communicate clearly complex and sensitive information
• High attention to detail including adherence to style guidelines and pressure
• Experience delivering an EPR or other large-scale transformation programme
• Significant communications and engagement experience
• Line management experience
• Extensive experience in preparing a wide range of articles for publication to high standards
• Experience of leading on issues, often under considerable time pressure - anticipating, analysing, and prioritising, ensuring that communication materials are prepared, and colleagues briefed
• Delivering successful communications across several disciplines and channels
• Knowledge of employee engagement programmes and their contribution to delivering business objectives
• Experience of effective staff engagement work and internal communications including evaluation
• Experience managing digital communications campaigns informed by analytics and including evaluation
• Knowledge of the communications production process (print, broadcast, digital) and experience of commissioning and contractors such as designers and photographers.
• Knowledge of best practice to optimise internal communication channels
• Knowledge of quantitative and qualitative research methodology
• Knowledge and experience of social media and digital communication channels including strategy development and implementation
• Understanding of and respect for the importance of patient confidentiality
• Experience of managing a brand and application of accessibility legislation across a range of channels